Before you Redesign: Why a UX Audit Comes First
Ready to redesign your website? Before you change a single page, start with a UX audit. It shows you what's already working, what's quietly costing you leads, and which fixes matter most. That way your new site is built on evidence, not guesswork, and it works as hard as you do.
What Does a Website Actually Cost in Minneapolis? (2026 Pricing Guide)
If every website quote you've gotten feels wildly different, you're not imagining it. Here's the honest, sourced breakdown of what small businesses in Minneapolis actually pay — from DIY builds to boutique studios to full agencies — and what really drives the price difference.
What Every Photographer's Website Needs (and What Most Are Missing)
A great photographer's website does more than display images — it builds trust and converts browsers into clients. Here's what we believe every photographer's site needs, featuring our recent work with Carly Danek Photography.
What is UX Design? (And Why It Matters for Your Small Business)
If you've ever landed on a website, gotten frustrated trying to find a phone number or a "Book Now" button, and left without buying anything — you've experienced bad UX. UX design isn't about making things look nice; it's about how it feels to use your website, and for small businesses, that first impression often has to do all the work. Here's what UX design actually means, and why it matters more than you'd think.
Should You Build Your Own Website? What AI Tools Won't Tell You
Thinking about building your own website with Squarespace, Wix, or AI tools? Here's what the DIY route actually costs you — and how to know if it's the right call for your business.
What Good User Experience Can Actually Do for Your Website
Most business owners think of their website as a brochure — list what you do, add some photos, done. But a website is a place where people form an opinion about you in seconds, long before they ever pick up the phone. Here's what good user experience actually does for that decision, and why it's worth taking seriously.